Introduction - What Are Cookies and Why We Use Them
Welcome to the cookie policy of tiranaluxcar.com, a car rental comparison service based in Tirana, Tirana County, Albania. This policy explains what cookies are, which types we use on this website, why we use them, and how you can control them.
Cookies are small text files that are placed on your device - whether a desktop, laptop, tablet, or smartphone - when you visit a website. They allow the website to remember your actions and preferences over a period of time, so you do not have to re-enter information every time you return to the site or navigate between pages. Cookies are widely used by websites to make them work efficiently and to provide reporting information to website owners.
When you visit tiranaluxcar.com to search for vehicles, compare car rental offers in Tirana, or check availability for airport pickup at Tirana International Airport Mother Teresa (TIA), cookies help us deliver a smooth, personalised experience. They also allow us to understand how visitors use our site so we can continually improve our service for travellers exploring Tirana and the wider Albania region.
By continuing to use this website after being presented with our cookie notice, you consent to our use of cookies as described in this policy. You may withdraw or adjust your consent at any time using the methods described below.
Types of Cookies We Use on Our Tirana Car Rental Website
We categorise the cookies used on tiranaluxcar.com into four main types. Each type serves a distinct purpose and has a different impact on your privacy. Understanding these categories will help you make informed choices about which cookies you are comfortable accepting.
Essential Cookies - Required for Core Website Functions
Essential cookies are strictly necessary for the website to operate. Without them, core features such as navigating between pages, loading the car search results, and completing booking inquiries would not work correctly. These cookies do not collect any personally identifiable information and cannot be disabled while you are using the site.
Examples of essential cookies on tiranaluxcar.com include session management cookies that keep your search parameters active as you browse vehicle options from economy hatchbacks to 7-seater family cars, and security tokens that protect form submissions from cross-site request forgery. These cookies are typically session-based and are deleted automatically when you close your browser.
Analytics Cookies - Understanding How Visitors Use Our Site
Analytics cookies help us understand how visitors interact with tiranaluxcar.com. They collect information in an aggregated, anonymised form - we cannot use this data to identify you personally. The information gathered includes pages visited, time spent on the site, how users arrived at the site (for example, from a search for "rent a car near Blloku district Tirana" or "car hire with airport pickup TIA"), and which vehicle categories attract the most interest.
This data helps us improve our content, refine the structure of the site, and ensure that the most relevant information - such as seasonal pricing guides, road trip routes through Tirana County, and family car rental options - is easy to find. Analytics cookies are typically retained for up to 13 months before being automatically deleted.
Marketing and Retargeting Cookies - Relevant Advertising
Marketing cookies are used to deliver advertisements that are relevant to your interests. If you have previously visited tiranaluxcar.com and searched for, say, a convertible car hire for a summer drive along the Albanian Riviera, marketing cookies may allow advertising partners to show you related offers on other websites you visit afterwards. These cookies track your browsing activity across multiple websites and build a profile of your interests.
You are not obliged to accept marketing cookies. Declining them will not prevent you from using any feature of tiranaluxcar.com, but it does mean that any advertising you encounter elsewhere may be less relevant to your actual travel plans. You can opt out of marketing cookies at any time via our cookie preference centre or through your browser settings.
Functional Cookies - Remembering Your Preferences
Functional cookies allow tiranaluxcar.com to remember choices you make and provide enhanced, personalised features. For instance, they may store your preferred language, your chosen currency for viewing rental prices, or the pickup location you most recently searched (such as Tirana International Airport or a central Tirana address near Skanderbeg Square). Functional cookies can also remember accessibility settings you have applied.
The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites. If you disable functional cookies, some features of the website may not work as smoothly - for example, your language preference may reset each time you visit.
Third-Party Cookies Set by Our Partners and Service Providers
In addition to cookies set directly by tiranaluxcar.com, certain third-party services that we use may also place cookies on your device. These third parties operate under their own privacy and cookie policies, which we encourage you to review. We do not have direct control over third-party cookies, but we only engage partners whose data practices meet acceptable standards.
Third-party services that may set cookies when you use our website include:
- Web analytics providers - Tools used to measure site traffic and user behaviour in anonymised form. These providers process data in accordance with applicable data protection regulations and offer opt-out mechanisms.
- Booking and comparison engine partners - When you interact with car rental search results or click through to a partner booking platform, those platforms may set their own cookies to track your booking session. This allows them to process your reservation for vehicle pickup at locations such as Tirana airport or central Tirana hotels.
- Advertising networks - Partners who serve targeted advertisements based on browsing behaviour. These networks may use cookie data combined with data from other websites to build interest-based profiles. You can opt out of interest-based advertising through industry opt-out tools such as the European Interactive Digital Advertising Alliance (EDAA) opt-out page.
- Social media platforms - If you interact with social sharing buttons or embedded content on our site, the respective social media platform may set cookies even if you do not click the button. These cookies allow platforms to track your visits across the web.
- Content delivery networks and performance services - We use infrastructure services to ensure the website loads quickly for users accessing it from Tirana, other Albanian cities, and international locations. These services may set short-lived technical cookies to optimise content delivery.
How to Manage and Control Cookies When Renting a Car Online
You have several options for managing your cookie preferences. We believe in giving you meaningful control over how your data is used, and we have made it straightforward to adjust your choices at any time.
Our Cookie Consent Banner
When you first visit tiranaluxcar.com, you will be presented with a cookie consent notice. This banner allows you to accept all cookies, decline non-essential cookies, or access a preference panel where you can enable or disable each category individually - for example, accepting analytics cookies while declining marketing cookies. Your preference is saved and applied on all subsequent visits. You can revisit this preference panel at any time by clearing your browser cookies and reloading the site, which will trigger the consent notice again.
Browser-Level Cookie Settings
All major web browsers allow you to manage cookies through their settings menus. You can typically choose to block all cookies, block only third-party cookies, or receive a notification each time a cookie is about to be set. The precise steps vary by browser:
- Google Chrome: Settings - Privacy and Security - Cookies and other site data
- Mozilla Firefox: Options - Privacy and Security - Cookies and Site Data
- Apple Safari: Preferences - Privacy - Manage Website Data
- Microsoft Edge: Settings - Cookies and site permissions - Cookies and site data
Please note that blocking all cookies may affect the functionality of tiranaluxcar.com and other websites you visit. In particular, essential cookies must be active for the booking search and comparison features to work correctly.
Mobile and Device Settings
If you access tiranaluxcar.com on a mobile device, your operating system may offer additional privacy controls. On iOS, you can limit ad tracking via Settings - Privacy - Advertising. On Android, you can opt out of personalisation in Google Settings - Ads. These device-level controls work alongside your browser cookie settings.
Data Retention - How Long Cookies Last on Your Device
The lifespan of a cookie depends on its type and purpose. We have set retention periods that are proportionate to the legitimate purpose each cookie serves:
- Session cookies - These exist only for the duration of your browser session and are deleted automatically when you close your browser. They are used primarily for essential functions such as maintaining your search state as you compare car hire options across vehicle categories.
- Persistent cookies - These remain on your device for a defined period after your session ends. On tiranaluxcar.com, persistent cookies used for analytics are typically retained for up to 13 months. Those used for functional preferences, such as your saved pickup location near Tirana's Blloku neighbourhood or your currency selection, are generally retained for up to 12 months.
- Marketing cookies - Retention periods for marketing cookies set by third-party advertising partners vary. Most are retained for between 30 days and 12 months. Please refer to the individual privacy policies of our advertising partners for precise retention periods applicable to their cookies.
Where a cookie's maximum retention period expires, it is automatically removed from your device without any action required on your part. You may also delete cookies manually at any time through your browser settings.
Updates to This Cookie Policy
We may update this cookie policy from time to time to reflect changes in technology, legislation, or the services we use. When we make material changes, we will update the effective date shown at the bottom of this page and, where appropriate, notify you via a prominent notice on the tiranaluxcar.com homepage or via our cookie consent banner.
We encourage you to review this policy periodically - particularly if you are a frequent visitor who returns to check car rental deals in Tirana across different seasons. Continued use of the website following the publication of any changes constitutes your acceptance of those changes with respect to cookies that fall into the essential and functional categories. For analytics and marketing cookies, we will request renewed consent where required by applicable law.
This policy was last reviewed and updated in 2025. The version currently published on this page supersedes all previous versions.
Contact Us With Cookie-Related Questions
If you have any questions, concerns, or requests regarding our use of cookies or this policy, please do not hesitate to contact us. We are happy to assist whether you are enquiring about data privacy in connection with a car rental booking in Tirana or have a general question about how we handle cookie data.
You can reach us by the following means:
- Email: info@tiranaluxcar.com
- Post: Tirana, Tirana County, Albania
- Phone: +1 (823) 569-6634
We aim to respond to all privacy and cookie-related enquiries within 30 days of receipt. If you are not satisfied with our response, you have the right to lodge a complaint with the relevant data protection authority in Albania or in your country of residence.